Despite the underlying Samsung sponsorship, this is essentially a beautiful promo for how great surfing is. Shot by one of my favourite DOPs - Grieg Fraser.
More info here.
New Wes Anderson short for Prada, starring Jason Schwartzman.
Wes Anderson and Roman Coppola bankroll their screen quirkiness with this Prada outing.
Lovely short film from Sundance winner Drake Doremus about a person who wakes up differently every day. Beautifully shot, with a great performance from Mary Elizabeth Winstead.
30 mins, split over 6 episodes. Ignore the fact it's funded by The Man.
Cornelius's Count Five Or Six soundtracks this Nike ad imagining the world as a platform game
One of the kids from Moonrise Kingdom explains how a phone works, Wes Anderson animates his thought process.
OK, here's Volkwagen's full Star Wars themed Superbowl ad. WTF!? Probably the worst use of Star Wars ever ...even worse than the Yodafone spot. Did Lucas give the major brands 3 minutes to come up with a concept if they wanted to cash in on his assets or something? Abominable.
Another stupid Star Wars/Advertising tie-in .....though this one's for Volkswagen, who nailed that ad with the kid using the force at the last Superbowl. The Bark Side is an ad for an ad that will show at the Superbowl this Sunday. I remain to be convinced.
Next up, the tepid return of Ferris Bueller, in an underwhelming Honda ad. Bah.
What if logos told the truth? Nice series from Viktor Hertz
Check out this fun interactive Google map simulation from State Farm insurance. Though I imagine an interstellar robot attack comes under 'force majure' and you won't be covered...
Doc Brown is back in action, for an Argentinian electronics store commercial. Great Scott!
Check out the new ad 'Soul Hamster' by Mark Romanek for Kia cars. It's something of a departure from his most recent feature "Never Let Me Go".
he's running K-Swiss now
Lionel Messi, Katy Perry and some skate kids feature in this Romain Gavras ad featuring a new Justice track
Anyone who remembers J.R. Hartley from 1983 will get the joke with Yell's mildly nauseating updated commercial, but the campaign goes beyond the TV ad. Check out Day V Lately's website, in all in 1996-era glory. Best viewed in Internet Explorer.
Strange to only aim an ad at the over 28's, but at least Yellow Pages seem to be becoming aware of who might actually use them these days. We have Ask Jeeves now after all.
At $3m for 30 seconds (or something like that), a spot during the Superbowl ad break is advertising nirvana, with many advertisers creating special spots that air only once. Nothing particularly flashy about this one ...just a clever idea, well made. With a very large licensing budget.
Great article over at the BBC Blogs looking into some of the psychology and thinking behind the advertising boom of the 1950's and 60's.
another mashup, cute ad
BC and I spent a good amount of time shooting stuff with Call of Duty: Modern Warfare, and I doubt this update will be any easier to resist. Clever ad too.
All-digital trailer below.
The land of advertising is a dangerous business. Post-meerkat, a high-concept ad campaign is likely to fall flat on it's face, but drafting in Sgt Elias AKA Willem Dafoe is one way to seal the deal.
Newsflash chimps: Prawns.
New Ikea cats ad soundtracked by the lovely mara carlyle.
Ridley Scott is flexing his advertainment muscles again, this time with the help of Kevin MacDonald for an LG-Sponsored project with YouTube: LIFE IN A DAY.
It's a pretty neat and simple concept - film your day and the 'most compelling and distinctive footage' will be assembled into a film documenting 24 hours on Earth, which is slated to be screened at The Sundance Film Festival. Not bad.
The only problem is what to do during your day in order to make it into this crowd-sourced Koyaanisqatsi. I had a day in front of the TV pencilled in, but that isn't going to impress anybody. I just might have to fake doing something interesting.
Some FAQs here.
Trials have begun in Tokyo of digital billboards that use facial recognition to target specific adverts at passers-by.... Wonder what I'm in need of buying?
It might not sell a lot of chocolate, but it caught my attention. Sure, Cadbury's new ad from agency Fallon is a total re-make of the film from Alexander McQueen's A/W 2006 catwalk show, which projected a Kate Moss version of the film in front of the audience - but it's made by the same director (Baillie Walsh), so it gets a pass.
Fairly epic ad up from Dulux, who've kindly painted your neighbourhood a puke inducing shade.
It's a love story, with robots. Trailer up top.
Very, very strange ad for Adidas... totally lacking in atmosphere. And Beckham shoots first.
Sure, it's an ad from a mega corporation, but ads don't get much more epic than this - just in time for the World Cup. Amores Perros director Alejandro González Iñárritu is the man calling the shots...
More entertisment from Ridley Scott's RSA Films. This time they're making films in aid of hawking the latest 'innovation' from Philips - widerscreen TVs.
Not an actual TV ad this time, just a clever ad installation to advertise the Mini Cooper, post-Christmas.
You might have caught this star-studded Adidas Originals campaign on TV this year - a well planned campaign that started with invites going out with a teaser clip, followed by the party/ad itself and even ending up with a Simpsons parody (below). All run through their website, Facebook and Youtube page.
Great concept, great photography and great direction - by Nima Nourizadeh, through Partizan.
P.S. Check out Beckham's hole in one too.
Clever clip pulling together the many assets of Google, in a National-centric way.
Nicely done ad for Spotify, which is currently running on TV in Sweden.
Not sure I'm OK with VW appropriating The Dude to sell cars, but check out the details of their new campaign over at Creative Review.
Nikon won a bronze lion award at the Cannes Advertising Festival for this red carpet simulation in a Seoul shopping mall, which fires off the flashes when someone walks past. Make sure your hand luggage is that flashy handbag we talked about.
You might have seen this lovely new ad for Samsung's new Jet mobile. I have no doubt that it's being pitched as an iPhone killer, but the ad's nice at least.
Ad up top, making of below. Some boring details here.
Nice ads for VW here, featuring a nihilist.
Via: La Calidad
Nice ad up for Gucci perfume, directed by former bad boy Chris Cunningham. It's a pretty mainstream ad, but nicely retains some of Cunningham's signature strangeness.
This one for Protest caught my eye however. I can smell the snow.
Not sure if airlines were evr 'sexy', but Virgin claims to be putting sexy back into their brand, with this retro 80's ad. Funny to see Our Price
Virgin Mega Zavvi Bunkruptcy recreated in the background.
Creative Review has the low-down.
Not quite sure what untouchable, reclusive director Terrence Malick would make of the current 'homage' to his film Badlands - which is designed to make Coca-Cola-owned juice brand Oasis 'famous'. By 'irreverent' humour, I assume the article means the current glut of off-hand, sarcastic, post Vic-and-Bob stupidity that seems to grace T4 on a weekly basis. Grrr.